sci-fi author, beatmaker

Category: Creative Work/Career Page 12 of 23

Switching to Self-Publishing Was Probably a Mistake

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Writers: This post is about music self-publishing, but also I get into the implications for writing self-publishing towards the end of the article.

I recently put together my Discography page, which gave me an opportunity to reflect on my music career to date. I’ve released original music on almost every kind of label, including a major (SONY/BMG), a barely-organized collective (Trip ‘n Spin Recordings), small imprints (SOG, NuRepublic, Kubist, Spundae, Dorigen, POD, Mechanism), my own label (Loöq Records), “big independents” in dance music culture (Global Underground, Armada, Bedrock, Renaissance), and distribution/A&R deals (3 Beat, Silent Records).

My most active period of writing and releasing music was in my late twenties/early thirties. Creating dance music (house, techno, breaks) was my singular, obsessive focus. That period was also the heyday of Qoöl, the weekly event I threw with DJ Spesh at 111 Minna for over a decade (hugely popular, with a packed dance floor and lines around the block), so I also had a deep sense of musical community, and also a great testing audience for new tracks.

At some point, around 2005, we (myself and my primary music collaborators, Spesh and Mark Musselman, the other halves of Jondi & Spesh, and Momu, respectively) stopped sending out demos to other labels, and started releasing music almost exclusively on Loöq Records. This wasn’t a conscious strategic career decision — it was just easier. I was co-running a respected, profitable label, so why not release my music on it? Benefits of self-publishing (or at least “own label” publishing) include:

Kleidosty – Strange Skin (and choosing the creative life)

LQ-1189_800I was up at the Echo Lake Berkeley Family Camp with my family and Jason Kleidosty’s family. Jason had brought his laptop and headphones and worked on his ambient music in the evenings, drinking a beer and watching the post-sunset glow from a cliff-top bench. I left my computer at home but did my fiction scribblings each morning in my notebook, drinking high-octane coffee from the bottomless cafeteria urns. Early mornings and late evenings were the quiet times of the day — family waking hours were filled with the sounds of screaming children (some joyful, some tantrums). Children love to scream.

Nobody was making us work. The rewards? Who knows. Is anyone besides Boards of Canada making a living from ambient music? Some science fiction writers I idolize, and who have tens of thousands of fans (or at least Twitter followers) toil away at day jobs. Creative efforts, even from the most talented and hardworking, don’t always make ends meet. I make most of my money solving database problems. Sometimes I fantasize about alternatives. I suppose I could write and sell a hair-regrowth eBook, but I can’t bring myself to do it. I’d rather write a long treatise on medieval polearms and sell it on dmsguild.com. I’ll bet I could make dozens of dollars. But I need an illustrator.

The reason we create, and keep creating, is because the reward is immediate. The process is the payoff. If it isn’t, find something else to do. If you succeed at the activity, the reward is doing more of that activity. Are you okay with that? Spend time doing things you enjoy, period.

Why would someone write a sixteen minute instrumental track with no hummable melody? Well, I’m glad he did. I get lost in the track. I can’t stop listening to And/Or. Just pop off the top of my skull and wire up my brain with the intergalactic quantum orchestral strings.

Which is to say, Strange Skin, the new album from Kleidosty, is out today. Please rate if you purchase, and leave a review if you like.

2015 Year-End Review

Momu Mobile Studio Unit -- one of many 2015 highlights.

Momu Mobile Studio Unit — one of many 2015 highlights.

This weekend I completed my first personal year-end review. Since I don’t have an employer, it’s up to me to evaluate my own performance and look for ways to improve. Celestine Chua’s year-end review questions resonated with me, so I used those as a template:

  1. What were your biggest accomplishments this year? (results you are proud of)
  2. What are the biggest lessons you’ve learned this year?
  3. On a scale of 1-10, how satisfied are you with how you spent the year? Why?

Chua’s review also included questions for the year ahead:

  1. What do you want to accomplish next year, such that it’s your best year ever?
  2. What new habits can you cultivate that will help you to achieve your goals?
  3. What are your immediate next steps to achieve these goals?

Completing the first part of the exercise provided me with an opportunity to review the year’s major events. I was surprised by how much happened and how much I did in 2015. It was good to both appreciate successes and to reflect on failures. Projects that didn’t go as well as I hoped they would — in hindsight the reasons why were clear. But if I hadn’t taken the time to look back and consider what happened, those lessons would have been lost on me. I would have been left with the vague feeling of “Well, I guess that didn’t work out.”

In terms of my successes, it was good to take time to appreciate those. I feel confident going into 2016 after considering the positive results of 2015. It’s easy to underplay your successes in life and to only give attention to problems and failures. But it’s helpful to take some pride in your accomplishments. Sometimes nobody else gives you credit, and you’re the only one who knows how hard you had to work to get the job done. This is especially true for less glamorous tasks like helping family members, staying in shape, and repairing the roof.

Maximizer Update

A couple months ago I wrote about how I was going to “join the maximizers” in certain aspects of my life, meaning I would attempt to raise my standards, push harder towards my goals, and trade some of my leisure time for productivity and “push” time.

As part of my year-end review I considered some recent changes I’d made along these lines, and evaluated if I wanted to carry them forward.

Looking back, I realized I’d been on the maximizer path ever since becoming a dad in 2008. After a tough year of sleep deprivation, I found myself ready to enter a new phase of life defined by deeper commitments and more goal-oriented behavior. In 2009 I started this blog, started writing fiction, cut out a few things that weren’t bringing much value to my life (DJing, videogames), and committed to higher standards and better decisions for myself.

Starting in 2013 I took a harder look at my activities and commitments, using the “Hell yeah or no” criteria from Derek Sivers. I also asked and answered questions about each activity area (consulting work, writing fiction, running a music label, producing music, blogging, etc.), including:

  • Why do it?
  • How does it relate to my life purpose?
  • What’s the main objective?
  • What are the “traps” to avoid?

In 2015 I raised my game even more, committing to more writing time and more music studio time (some of the results I will be publishing in 2016).

So yes — it feels good to push, to become more of a maximizer, to raise my work output and raise my standards and contribute and create as much as possible while I’m alive on this planet (which will hopefully be a very long time). Not that you should mistake me for a workaholic or overachiever — all my commitments and activities in total still leave me about half my waking hours remaining for unstructured free time (hanging out with family and friends, reading, gaming, playing sports, and the like). I have my freelance career and hard-earned investment wisdom to thank for that, as well as good luck in the life cards I drew at birth (U.S. citizen, middle-class, white male, able-bodied, no mental illness, etc.). I realize not everybody is playing this immersive game on easy mode. All the more reason that I should push myself and try to contribute more.

The Year Ahead

I’ll save my thoughts on 2016 for a new post early in the new year. I’ll probably combine that with a Metablog post to let you know what I’ll be writing about in 2016 (including an extreme lifestyle experiment).

I hope you have the opportunity to spend New Year’s Eve with friends and/or family. Stay alive, don’t lose your pants, and have a great time!

Thanks for reading this blog in 2015 and I wish you all the best in the year ahead.

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Peak Frustration

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I remember the moment I felt the most frustrated with my music career. It was well before my music career had actually begun. I had a middle-of-the-night radio show at a college station, a Macintosh Plus and D-70 keyboard in my dorm room, and big dreams. But none of my demos had gotten any love from music labels.

The moment: I was crossing the street, padded envelope in hand, preparing to drop yet another cassette demo in the mail to yet another label. I needed, and felt like I deserved, a cathartic release to the pent-up frustration I was feeling. Success must be right around the corner. This had to be the track that got me signed.

Well, it wasn’t. Nor was the next one. Or the one after that.

It’s a cliche that success is “right around the corner” from disappointment, rejection, paralyzing self-doubt, and abject failure. It’s not true, most of time. Usually what follows peak frustration is more frustration, hard work, more rejection, deliberate and painstaking improvement of skills, and eventually, possibly, small incremental successes. “Big breaks” which to an outsider seem to be based on phenomenal luck are more often the result of throwing enormous amounts of competently cooked pasta against the wall. Some of it will eventually stick.

I did eventually sign a couple tracks to a San Francisco disco label that was branching out into house and techno. Then I signed a track to a major label rave compilation.

Then more demos, more rejection.

It’s not like you reach a certain level of success and you no longer have to deal with being rejected (or worse, ignored). If you’re in the arts, it’s part of the territory. You can pretend you don’t care, but everyone cares. You might not care about the money or fame, but everyone wants to be acknowledged.

To get to my big break (John Digweed discovering a self-published Jondi & Spesh vinyl release in a Berkeley record store bin) I had to write a bunch more tracks, find a music partner/co-writer, put out half a dozen releases on our own credit-card funded imprint, be completely ignored by local tastemakers and scenesters for years, and generally fuel my efforts with youthful bravado, stubbornness, and plastic.

What followed was a pretty damn good couple decades, the dividends of which I am still enjoying today. Top-charting dance tracks, major TV and videogame licensing deals, US and European DJ tours (fancy hotels, limo rides, big venues and crowds), and co-hosting an epic dance music event that had a line stretching around the block every week. Though music is no longer my #1 focus, I still enthusiastically produce tracks and co-manage Loöq Records.

So what is my #1 creative focus? Writing. Fiction writing, specifically. And in that area, I’m enjoying/enduring a good run of frustration and rejection. I’m older now and I have a few life accomplishments under my belt, so the rejection doesn’t hurt as much. But it still stings! I’m currently writing and submitting science-fiction short stories to pro markets and my rejection notices just entered the double digits. Ha, that’s nothing! (think veteran writers). I don’t know if I’m at peak frustration yet. I’m not naive enough to assume that success is right around the corner.

Starting a new creative career over age 40 might be called quixotic. Less generously, deluded. More optimistically (and how I choose to frame it): an attempt at reinvention, mid-life learning, and hopefully, eventually, meaningful contribution (entertaining and inspiring readers).

I guess I’m writing this to encourage you, if you’re in a similar space. This post from Ferrett Steinmetz gave me the courage and fortitude to make a serious attempt at writing (and more recently to start submitting my work). Incidentally, the author of that post is having a great run. You can purchase his debut novel here.

Thanks for joining me on my own ride.

What Does Financial Freedom Mean to You?

Not the skylight in my house.

Not the skylight in my house.

As the water poured into my house from two leaky skylights, I had a thought …

What does financial freedom mean for me, personally?

It’s a phrase Tony Robbins uses in Money, Master the Game. I considered the question on my first read through the book, but I wanted to come back to it. I’ve been thinking about how high net worth can limit time, lifestyle, and relationships. This is especially true for expensive possessions which require management and maintenance (houses, cars, boats), but money itself requires management, and a whole lot of money requires a complex network of people and institutions to manage taxes, investments, trusts, insurance, and other aspects of wealth legality and retention.

Net worth can also influence social relationships. It’s harder to form and maintain relationships with people who are in completely different economic territory, especially at the extremes of poverty and wealth.

Possessions, including money, can be a pain in the ass.

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